As Americas premier custom jeweler, we are well known for our picky eye and demanding standards. We offer only the best quality lab grown diamonds. Our focus on cut grade and cherry picking the most eye clean of each grade means our inventory of lab diamonds is better.
Yes, we keep the majority of our gemstones, lab diamonds included, in our inventory so we can hand select only the best and leave the rest to the mass merchandisers.
Most online diamond companies don't own any diamonds, they all list pretty much the same ones, almost all sitting in vaults overseas.